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“There Should Only Be 10 Anime”

with 4 comments

See http://www.flickr.com/photos/hapal/3566194663/ for original photo

This post at AltJapan collects a few rants by Japanese animators about their working conditions. As you can see from my comment on that post, while I sympathize with their working conditions, I’m not fully convinced of their arguments. For one, working conditions for American animators aren’t all that different (at-will employment, mass layoffs after every project, low wages, etc.). For another, sweeping changes rarely have all the intended effects, and can swamp whole industries.

But one comment leapt out at me, and lodged itself firmly in my brain. Can’t get rid of it, so I’m going to address it here. The comment in question:

“And if you ask me, Japan deserves to lose its poor animators, so it can only have ten anime a week instead of the hundred or so currently produced. Even TEN a week is a lot by European or American standards!”

Yeah, and nobody cares about American and European TV cartoons. Name one American or European TV cartoon made in the past 5 years that’s gotten any attention outside of the ‘toon world other than Avatar. And Avatar‘s practically anime (heck, it was partly animated in Korea).

But let’s look at the numbers here. Let’s say only ten anime shows are put on air in Japan at any given time. Considering the large number of studios in Japan, it’s fair to assume all but ten studios will collapse, so we’d see one show per studio.

These studios’ entire existence would depend on the success of their one show.  They’d want to choose sure things, so that they’d still have a job in three months.

Okay, what have been consistently the most popular anime on Japanese TV for years?  Here are the top 4:  Doraemon, Crayon Shin-chan, Sazae-san, and Chibi Maruko-chan.  Yep, four shows aimed at little kids.

Dragon Ball KaiWhat’s also consistently in the top 10? Shonen Jump titles. So let’s pull in the big ones: Naruto, Bleach, One Piece, and Dragonball Kai. Those’ll sell.

That leaves two slots open. We all know how popular dating sims are, so we’re sure to get one dating sim adaptation (Kanon, Clannad, Air, Higurashi, etc.). Manga and light novels are also sure bets, so we’ll get one adaptation of a super-popular manga or light novel series.

That’s ten.  That’s all the space we’ve got.

What if we squeezed in an extra title? Okay, we’ll add Sunrise’s latest Gundam or mecha show (00, Unicorn, Code Geass, etc.).

These studios are for-profit companies. They need to ensure they’ll still be around next year. They’re going to favor shows that will guarantee them a return on their investment. Anything else would literally be suicide.

You’ll never get a Bakemonogatari. Or a Welcome to the NHK. Or Genshiken. Or Gankutsuou. Or Gao Gai Gar. Or Kemonozume. Or Dennou Coil. Not worth the risk.

In case this sounds far-fetched, remember that this is the American TV animation industry today. Everything’s a safe bet. Everything’s either an adaptation of a toy line or aimed straight at pre-teens. (Again, except Avatar, and that was thanks to an indulgent network that produces its own animation. There’s no equivalent in Japan.)

I don’t want that world. Let’s improve animators’ working conditions, yes. But let’s not sacrifice the incredible breadth and depth of the anime industry to do it.

Written by Brent

October 17th, 2009 at 5:39 pm

Posted in Soapbox

4 Responses to '“There Should Only Be 10 Anime”'

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  1. That’s an excellent point – the industry as a whole needs to be robust so that people can push the limits and experiment. I had a conversation with some other reviewers about why Tomino chided the current generation of creators at NYAF. A large part of that is because people are recycling jokes and references instead of trying to create entirely new things (of which, a majority will probably fail.)

    moritheil

    18 Oct 09 at 12:45 am

  2. Thanks! Yeah, the industry needs to experiment.

    Ralph Bakshi gave a great impromptu speech at Comic-Con when an animator asked for advice about surviving in tough times. Bakshi said, essentially, that he doesn’t know why more animators don’t just grab a few desks and start drawing an animated film or pilot for a show, in a spare bedroom or garage. And just work nights and weekends and make something.

    E.g., if you’re really that annoyed about overused plots and low pay, why not do something about it?

    Here’s a link to the video: http://www.youtube.com/watch?v=WApcUBcVMos

    Brent

    18 Oct 09 at 1:18 am

  3. I had fun reading this post. I want to see more on this subject.. Thanks for writing this nice article.. In Any Event, I

    Jewell Gravert

    22 Dec 09 at 9:31 pm

  4. And no Serial Experiments Lain, which I recall is your favorite anime. Or Haibane Renmei, my favorite. Or Texhnolyze. Kind of sad to think about–what stories aren’t being animated because of the American animation system?

    I write novels, so I’m very interested in stories from all mediums and lament the loss of series that were cancelled before their time becaues of money issues (i.e. Carnivale, Rome, Deadwood) or were never started because of money restrictions by the industry.

    Verya

    19 Jan 12 at 1:05 pm

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